New Inspirational Logos

September 30, 2009 at 12:11 am (Inspirations)

Found these two logos when searching for some new inspiration for my logo.

Fitness Training for her – I really liked the way the icon and ‘for her’ was the only coloured part of the logo, and also how those two elements were pretty much the only organic and feminine shapes where the type is quite hard-edged and bold.

*Might try this, changing the font to something more structured rather than a handwriting type I originally used. 

Ladies Workout Express – I really liked the colour combination, although the logo itself looks a little old school.


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Cool Font!

September 2, 2009 at 10:02 pm (Inspirations)

Alphafitness Font
Found this cool font on – Alphafitness

Going to try and incorporate one of these letters into the logo.

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Name Decided

August 26, 2009 at 1:53 pm (Development, Inspirations)

Have decided on the name Tone it up. I think it portrays what I would want in a gym, an all women’s gym to ensure comfort and privacy for all types of women.

Have been looking at different women’s gyms and what they have to offer.
*attached some women’s gym logos that I found inspirational.

Contours – I liked the theory of this company, ‘fitness for women on the go’
-not a big fan of the branding, but their campaigns are clever and well produced.

Lady’s Gym – Basic feminine logo. Icon doesn’t really fit the business.

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